Shopify Web Design and Branding For Retailers
where strategy meets style
who want to confidently grow their brands online
We create strategic brands + Shopify websites using tailored strategies and processes that help you grow your business and stand out online.
OUR CLIENTS HAVE SEEN THE RESULTS.
You handle the marketing, the maintenance, the money — and everything else that keeps your brand in business on the regular.
You’re busy going to market, and contacting suppliers, and managing inventory, and taking care of employees, and making sure your business thrives throughout all of it. You’re the one keeping the shelves stocked, the customers happy, and the sales flowing. You’re the backbone of your biz.
As a retailer, it’s no secret that you’re not only the Shop Owner, you’re the Shop Everything.
But lately, it doesn’t feel like enough, does it?
Even though you’re trying your hardest, you still feel like you could be doing more to grow your brand, more to help your ideal customers find you online, more to get your brand to where you want it to be, and more to reach your sales goals.
Hi, I’m Cassidy — Brand, Website, & Email Designer For Boutique Brands
THAT’S WHERE I COME IN.
where strategy meets style
AND, JUST LIKE YOU, I’M ALSO A RETAILER.
Growing up in my family’s retail kitchen + gift store, I learned to count back change the old fashioned way before I was even old enough to technically have a job. That’s how deep-rooted entrepreneurship is in my family.
We’ve been on Main Street in my hometown for more decades than I’ve been alive — and I’ve been involved in the family biz for as long as I can remember.
So, when I tell you that I’m a retailer just like you, I mean it. And when I tell you that I truly get you and what you go through to make sure your business thrives, I mean that, too.
Strategic marketing for boutique brands isn’t just my job description; it’s my lifelong passion — and I think that passion for growing a retail brand is something you and I share.
PSA FOR BUSY BOUTIQUE BRAND OWNERS:
YOU DON’T HAVE TO BE “EVERYTHING” ANYMORE
Instead of trying to be everything for your business all the time — let your brand do the work for you for once.
With a solid brand strategy, cohesive brand design, an optimized Shopify website, and engaging, beautiful Klaviyo emails, you can let your online presence do the talking (and the selling!), increasing brand awareness while you focus on providing your customers with their favorite products.
SINCE 2018, I’VE HELPED HUNDREDS OF CLIENTS WITH:
Brand Strategy
Brand Design
Shopify Web Design
Klaviyo Email Marketing
I believe in building strong connections with my clients to cultivate a partnership that will provide on-going support for long-term success.
TRUSTED BY:
“I seriously can’t imagine a better person for the job”
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“All I can say is “WOW!” Cassidy did a rebrand and completely new website for my boutique, and she truly exceeded my expectations. She understood my vision from day one and the whole process was seamless. She was so organized and everything was finished in a timely manner. I cannot recommend her enough!”
— Sarah Gibson, Lizzy Lou Boutique
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“I knew I wanted to work with Cassidy months before my project ever began. Her ability to showcase and fully represent a brand is so extraordinary, and my finished website truly proves that. Cassidy is a special spirit. She listens, asks intentional and very calculated questions, and then goes to work taking all things into consideration. Her input throughout my entire website project was invaluable and made me feel not only understood, but excited about the entire overhaul. I am so thankful for her time and talent, and highly recommend her!!”
— Katie Thacker, KT Photography
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“Cassidy has blown me away by her abilities to help my business grow. She has worked wonders on my website, initiatives and oftentimes decisions that I’m left to make. She “gets it” and speaks the language of a business owner with the correct tools in her back pocket to help with almost everything I’ve come up against since we’ve been working together. I cannot say enough good about her and the work she produces!”
— Ashley Fathergill, Upside Goods Co.
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“You made everything SO easy to understand and the process was seamless from start to finish, walking me through all of my questions and answering them thoroughly. I feel confident knowing that you are here to help or point me in the right direction in the future!”
— Andrea Hanna, Society
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“Before we even talked for the 1st time, I knew you could bring everything I’d been envisioning to life! No matter what questions I had, you explained things SO well + helped me to think of things within my business I would’ve never thought about to improve my customer experience! SO thankful for your work!”
— Kristina Pate, Still Waters Boutique
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“You are a god sent and I can't thank you enough for all your help in this. I can't image a better person for the job. You are truly so amazing at what you do!!”
— Annie Truesdell, Galyons Foster Support
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“SL Creative was amazing to work with as I made the decision to pursue my private practice lactation business. Cassidy walked me through every step of the way and also provided feedback and suggestions through the entire process. She is efficient and helped keep me accountable to the tasks I needed to complete to help her complete my project. 100% recommend!!”
— Stephanie Kaufman, Shine Lactation
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“I was really nervous about designing my website because I had no idea how to do it or where to start. Then I got introduced to Cassidy and I was so impressed with how she took my idea and all my dreams about what I wanted my website to look like and turned them into a reality! She went above and beyond was always there to help and answer any questions no matter what they were! She exceeded my expectations and I cant wait to continue to work with her in the future!”
— Danielle Aviles, Kindred Rose Boutique
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“I was excited to open my new business and wasn’t sure how to get a website going. Thanks to Cassidy I was given clear directions on what was needed from me to get her started. She brought my vision to life with a professional website. A ton better than I thought of. Highly recommend and will use in the future!”
— Julie Eckert, Boards by Jersey
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“I loved Cassidy's style and aesthetic! I wanted a clean, organized, and beautiful website and I knew she'd be able to help me reach that goal. She was so helpful and responsive. The end result exceeded all my expectations. My website is beautiful, functional, and easy to use. I can't give Cassidy enough praise. She is wonderful and a pleasure to work with.”
— Rachel McCardell, Blake Harper Candle Co.
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“Working with Simply Lynn's Creative took my business to the next level. I was struggling with a difficult website platform and ran into continuous issues with it. Simply Lynn's Creative helped me switch platforms, implement helpful apps and add-on's, and assisted me in making decisions that support the longevity of the business and seamless work flow for the future. I 10/10 recommend Simply Lynn's Creative!”
— Nicole Gorman, Above Able
Building add-to-cart-worthy brands since 2018.
When you’re looking for a designer to help you grow your retail brand, look for the designer who has actually grown a retail brand.
Although I’ve been helping my retail clients build their brands online for more than seven years, my retail marketing experience doesn’t end there. I built my family store’s entire online presence from scratch, and I still play a big role in our shop’s marketing to this day — & I’m so thankful for the opportunity to be so actively involved, so I can continue to stay informed about the industry and help my clients thrive.
